F&B stands for Food and Beverage, known as a type of food service in restaurants, hotels, resorts and food stalls.
F&B business is the business in the field of food, restaurants and catering.
This F&B department is responsible for arranging and providing food and beverage needs for guests staying at the hotel. At the same time, providing services such as: birthday parties, weddings, conferences and festivals...
The new technology F&B business model has become popular in recent years during the pandemic, but it has confirmed its role in the new era. This model provides food service through delivery orders on apps installed on internet-connected phones.
Common non-commercial F&B models are hospital canteens, dormitories, etc.
Some popular commercial F&B business models are:
- Business coffee shop, milk tea: some famous brands in Vietnam such as Phuc Long, Highland, The Coffee House, ..
-Fast food business: this is a fairly popular model in Vietnam such as KFC, Lotteria, etc.
- Street and sidewalk business
- Restaurant and restaurant business
- Bar/pub/Karaoke business: these business models are not too strange in Vietnam.
However, business is never an easy path, with many opportunities but also many challenges.
If you are about to start an F&B business, prepare carefully to be as successful as you want.
Let others promote your brand to your potential customers – that is also the way of word of mouth marketing often seen in business, with no cost but very high reliability and efficiency.
If the product quality and service attitude are good, that customer will introduce to their acquaintances and friends. Therefore, F&B is one of the most effective ways to implement a 0-dong marketing campaign.
Exploiting from traditional channels to digital channels such as Website, Facebook, Tiktok, Instagram, etc. will help increase brand recognition and easily reach target customers.
The easiest way to make an impression on customers quickly is to print your logo on the cup or lid. This way both helps to increase the aesthetics and makes it easier for customers to remember your brand.
Hunufa Vietnam Company specializes in the production of disposable plastic and paper products and on-demand printing with low cost but high quality. customer satisfaction.
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